Snowball Sprint

From idea to AI POC your customers actually want to buy. In weeks, not months.

For leaders who are ready to build AI that their customers want to buy.

If your organization:

  • Wants a validated POC before spending millions

  • Needs to escape POC hell and pick the right use case

  • Requires clear ROI and data readiness modeling

  • Is ready to move with urgency

If your team is hearing "Show me AI works" — this is the answer.

How it Works

The Sprint includes the 3-Day AI Strategy Workshop → plus 2-12 weeks of rapid iteration—rolling 1-2 of your top initiatives forward from validated strategy to customer-tested POC.

Week 1 — Workshop: Ideate + Frame

We align on strategy, select the highest-value use case, validate data readiness, and create your AI roadmap.
(Details on Workshop page →)

Weeks 2-3+ — Iterate + Launch

Create the initial AI-driven RAG-enabled POC in Python.

Across 6-8 customer sessions, we:

  • Test the prototype with your customers

  • Identify what works, what fails, and what's missing

  • Rapidly iterate and improve the POC in code

  • Validate data flows, prompts, agent logic, and UI

  • Document "When can I buy this?" signals

Each iteration adds functionality, features, and momentum—the snowball grows as it rolls down the hill.

By the end, you have a proven POC, a clear go/no-go decision, and a roadmap grounded in customer evidence—not hope.

What You’ll Get

“I want to buy this. How much is it?” enthusiasm from your customers.

Typical deliverables:

  • Everything you get from the AI Strategy Workshop PLUS:

  • Fully functional AI POC in Python using your real data

  • Clear Go / No-Go recommendation

  • Complete source code, documentation, and agent architecture diagrams

  • 2-3 Build → Test → Iterate cycles

  • 6-8 customer validation sessions (with recordings)

  • Executive-ready "What We Learned" summary with “Strategic Next Steps.”

  • 60 days of async support

Everything is designed to prevent the 85% AI failure rate by actively iterating on the initial design until we create the AI solution your customers want to buy.

Investment

$95,000 - $450,000

Timeline: 2-12 weeks

Depending on scope, number of POCs, and how much your internal team gets involved in building, designing, and user-testing.

Training Add-On (Highly Recommended)

“I want to buy this. How much is it?” enthusiasm from your customers.

While we're running the Sprint, it makes sense to train your team—so you're not dependent on me for every future initiative.

Unlike the McKinseys of the world, my business model isn't execution dependency.

It's long-term strategic partnership →

A Snowball Sprint is an excellent opportunity for hands-on training and can be included with little or no additional cost.

"Greg doesn't just talk about innovation—he gets his hands dirty to make it happen. He shepherded the first production-ready POC with multiple agents and laid the foundation for Sumo's AI direction. If you get the chance to work with Greg, take it."

— Brandon Borodach
Field CTO, Abstract Security

"Greg can transform a simple idea into a state-of-the-art experience. Greg's laser focus on users and letting them decide good from bad differentiates him... His in-depth understanding of technology stacks positions him into the most needed leadership space between designers and developers."

— Tejaswi Redkar
CEO & Founder (former Cisco, AppDynamics, Sumo)

"Greg consistently pushes boundaries—not just in design, but in validating AI product-market fit directly with customers to ensure every feature solved a real-world problem. I'd work with him again in a heartbeat."

— Catherine Davis
VP Product Management, Addigy

"Greg consistently works to advance practical, customer-focused solutions. His work on RAG file creation significantly improved the quality of multi-agent responses, making our AI-powered tools more reliable and useful for end users."

— Steve Berube
Technology Leader, Sumo Logic

Let’s Talk

In 30 minutes, we’ll talk through your AI challenges and see whether Snowball Sprint is the right fit. No pitch — just an honest conversation… and I’ll share a few insights, whether or not we end up working together.

Book a Call