85%
of AI
products
fail.
It’s not
your team.
It’s the wrong process.
Snowball Sprint
A framework for building AI products
your customers want to buy™
Idea → POC.
Your data.
Proven with your customers.
In 3 weeks.
With a 90% success rate.
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Discover high-impact AI use cases that solve real customer problems. We map opportunities across your business, prioritize by value and feasibility, and identify where AI creates a genuine competitive advantage.
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Validate before you build. We pressure-test your concept against data availability, technical feasibility, ROI potential, and risk profile. Most AI projects fail because they skip this step. We specialize in it.
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We code a simple working AI prototype with a thin slice of your real data in days. Then we test it with your customers and iterate code rapidly to achieve product-market fit. We are not done until we hear “This is fantastic! When can I have it?”, so you can be confident of success before committing to production.
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Scale what's proven. We deliver a working POC you can demo to stakeholders and the board. Then we can help you harden infrastructure, refine AI agents, polish the UI, and ship production-ready product. Zero guesswork, just execution on validated demand.
No junior contractors. No bait-and-switch.
You get the expert who wrote the book (6 of them).
Greg Nudelman
16 years in AI
34 AI Transformations - $500M Impact
6 Books - #1 Amazon New Release
18 Countries - 120 Keynotes & Workshops
TRUSTED BY
"Greg doesn't just talk about innovation—he gets his hands dirty to make it happen. He shepherded the first production-ready POC with multiple agents and laid the foundation for Sumo's AI direction. If you get the chance to work with Greg, take it."
— Brandon Borodach
Field CTO, Abstract Security
"Greg can transform a simple idea into a state-of-the-art experience. Greg's laser focus on users and letting them decide good from bad differentiates him... His in-depth understanding of technology stacks positions him into the most needed leadership space between designers and developers."
— Tejaswi Redkar
CEO & Founder (former Cisco, AppDynamics, Sumo)
"Greg consistently pushes boundaries—not just in design, but in validating AI product-market fit directly with customers to ensure every feature solved a real-world problem. I'd work with him again in a heartbeat."
— Catherine Davis
VP Product Management, Addigy
"Greg consistently works to advance practical, customer-focused solutions. His work on RAG file creation significantly improved the quality of multi-agent responses, making our AI-powered tools more reliable and useful for end users."
— Steve Berube
Technology Leader, Sumo Logic
Let’s Talk
In 30 minutes, we’ll talk through your AI challenges and see whether Snowball Sprint is the right fit. No pitch — just an honest conversation… and I’ll share a few insights, whether or not we end up working together.
